P3 printing and Design specialises in large format digital printing. We print on a Roland VP 540 print and cut machine and can print up to 1440 dpi.

P3 printing and Design specialises in large format digital printing. We print on a Roland VP 540 print and cut machine and can print up to 1440 dpi. We only use original Roland inks, ecosol max, which is environmentally friendly ink, it is free of harmful solvents and it is a long term ink. We guarantee the quality of our print, as well as our workmanship including the application and installation of the vinyl prints. We don’t try and cut costs! We only use the best quality media, best quality inks and will go the extra mile to make sure you are 100% happy with your print product.

Through our experiences we have come to understand that you, our customers, often see a vast discrepancy in colour between the proofs that you sign off and the product that you receive. In most, if not all cases this is due to a physical difference in how the proof and the product are viewed. The entire colour issue centres around light and it’s perception by the human eye.

In order to provide you with the best possible product, we would like to clarify several critical aspects of the design and print process:

Computer and television monitors generate light and display images using a combination of red, green and blue light. As it is projected light, it will always appear far richer and more vibrant. In fact the capabilities and settings of individual computers will cause the same image to look different on two different computers or monitors.

Printed material relies on reflected light, either from a generated light source or from ambient sunlight. The colour on printed material is generated either from a single specific coloured ink (or spot colour) or a combination of four specific inks (process colour, commonly referred to as CMYK). It stands to reason that a specific pigment would be difficult to emulate through a combination of colours, hence the choice of running a job in spot or process colour is an important one. This makes a huge difference as to how the colours look when compared to each other. Due to this fact the artwork that a client sees on screen does not always look like the final printed product and why “colours change”.

For printed material the distinction goes one step further when comparing litho printed material to laser printed material. Here, a distinct colour difference exists because, litho ink absorbs into the paper that it is placed on and laser toner is fused onto the top layer of the paper surface. This would cause laser printed proofs to appear richer than the tones produced on a litho press. If these were compared to a printout of the same item on an office or home inkjet printer, a vast discrepancy would be seen and the “bleeding” of ink into paper would be far more apparent.

We attempt to correct this by sending you a proof that is as colour accurate as we can possibly make it either in a CMYK pdf or jpeg. This brings us to another reason why colours change, due to the limited emailing capacities of some of our customers we try not to email files that are larger than 3Mb we then have to lower the resolution of the artwork and this results in the degradation of the image and can cause “colour change” the artwork looks fine on screen but when printed looks completely different.

IN ORDER TO PROVIDE YOU WITH A SUPERIOR PRODUCT, WE REQUIRE THE FOLLOWING:

  • Any artwork supplied must be in CMYK (Process colour) format
  • All images supplied must have a resolution of 300dpi or higher and must be in CMYK format
  • For spot colour jobs, a specific Pantone reference is required.

Please note:All supplied files and designs from our in-house design department will be imposed using CorelDraw X5. Should any supplied files require editing or additional prepress to make them print ready an additional charge may apply.

We recommend that if you are doing your own artwork in the future, that you request a machine proof that is available at an additional charge. For your convenience Pantone colour charts are available for your reference at our offices. And should you require any more information or assistance with your printed material, we would be glad to assist you in creating the best possible product.